![]() You might be saying to yourself, “This doesn’t really affect me. You’ll want to continue verifying addresses and shipping locations, and trusting your better judgment when accepting online sales.ģ. This technology is only helpful in a card-present environment, and will not be of any added benefit to online/MOTO merchants. EMV technology does not protect against card-not-present fraud. All new terminals sold by Dharma are ready for the October 2015 liability shift and include EMV acceptance.Ģ. You don’t want this! Avoid this liability by simply offering EMV acceptance. ![]() ![]() If you choose NOT to accept EMV cards, you’re subjecting yourself to potential fees resulting from any fraudulent sales run through your account. So what does this mean for you, the merchant?ġ.
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